A movie can literally mint money at Box Office only when it attracts families to theatres. Though our film makers continue to target mainly the youth audience yet men like Dasari believe and have numerous times proved that when family audience starts coming to theatres, tickets get cut in the form of bunches. ‘Eega’ is witnessing this likely situation and we hear that unconcerned with the season, children and family ladies are showing great respect for Rajamouli’s hard-work.
As we come to the end of ‘Eega’ first week, there are plenty of weekend shares reports making rounds in trade circles. Without the presence of any star hero, any number of above Rs.15 Crores will be a superb share for ‘Eega,’ as per the market conditions of Andhra Pradesh. But, sources say ‘Eega’ has almost touched Rs.20 Crores share within the first week.