Apparently, the blockbuster success of 'Gabbar Singh' has given more than enough confidence to producer Ganesh Babu, as his approach on his latest project 'Baadshah' is showing his enormous confidence on the project. Since Jr.NTR is doing a mass and comedy entertainer after a long gap, obviously many buyers are said to have approached the producer with fancy offers to buy the movie's rights. However, Bandla Ganesh Babu is quite stubborn at releasing the movie on all areas himself only except for Nizam area, as the movie's rights for this are given to Dil Raju. Interestingly, 'Baadshah' will have to face two big oppositions such as Ram Charan's 'Naayak' and Venkatesh's 'Shadow', as those movies are also slated for Pongal, 2013 release apart from 'Baadshah'. It is interesting to see how well the producer's decisions will be worked out at the box office.
Kajal Aggarwal is doing the love interest of Jr.NTR in this movie. SS Thaman is scoring the music of this film. Srinu Vytla is directing this movie. It's a product of Parameswara Art Productions.