Kalki 2898 AD beats Salaar in this aspect

Prabhas' star power continues to shine brightly, with his upcoming sci-fi epic, "Kalki 2898 AD," generating immense buzz and exceeding expectations even before release. According to industry sources, the film's business in Andhra Pradesh and Telangana has surpassed that of his previous action film, "Salaar."

Distributors reveal that "Kalki" has been sold for over ₹160 crore in the two Telugu states, compared to ₹130 crore for "Salaar" in 2022. This impressive figure highlights the high level of confidence in the film's potential success.

The combination of Prabhas and director Nag Ashwin has sparked considerable excitement. While the action-packed "Salaar" with director Prashanth Neel attracted significant attention, the unique blend of Prabhas and Ashwin's intelligent filmmaking has created a distinct anticipation for "Kalki." The film's ambitious science-fiction narrative and time-travel elements have ignited the curiosity of Telugu audiences, leading to a massive hype.

The makers have already begun strategic promotions, focusing on Prabhas' futuristic car, "Bujji." Plans are in place to further escalate the excitement by involving Amitabh Bachchan, Kamal Haasan, and Deepika Padukone in the promotional campaign. "If these legendary actors speak about their roles and the film, it's sure to create a ripple effect across North and South India," an industry insider notes.

With its impressive pre-release business, the star-studded cast, and the intriguing premise, "Kalki 2898 AD" has all the ingredients to be a blockbuster, cementing Prabhas' position as a leading force in Indian cinema.