Noted actor and director of bollywood, Farhan Akhtar, has launched his 'social awareness organization ' Men Against Rape and Discrimination'(MARD) at IPL recently. Javed Akhtar, the father of Farhan has written a poem as part of the campaign of MARD. This poem will be dubbed into all languages. Celebrities from different languages will render their voices to recite this poem.
It is learnt that Prince Mahesh Babu's voice has been recorded for the Telugu version of the poem. Sachin Tendulkar's voice was recorded for Marathi version. This poem was written against the assaults on women such as recent Delhi rape incident etc.