Mahesh '1's Strategy to Cross All Records!

Aiming at an industry hit, the makers of Prince Mahesh Babu's '1-Nenokkadine' are all set to implement a separate strategy. Apart from releasing the movie in record number of centers in AP, they are planning to release the movie in 200 odd screens in the US alone. Till now, only a few movies have been released in 100+ screens in the US. If '1' gets released in 200+ screens in the US, the movie will surely get all time record collections and these collections add up to the final tally of collections. However, the movie has to generate positive talk on its release day to achieve these records.

Kriti Sanon has paired up with Mahesh Babu in this film.Devi Sri Prasad is composing the music of the movie. Sukumar is directing the movie. The movie is being produced by Anil Sunkara, Ram Achanta and Gopichand Achanta on 14 Reels Entertainment. The movie is gearing up for release on January 10.